Monday, December 1, 2014

Venturing into blogging, creating a new line of jewelry, and promoting my wares...oh my!

As I dip my toe into the waters of blogging, I'm filled with anticipation and a bit of trepidation. Over the next three months, I'll be creating a new line of jewelry and honing in on what makes my brand unique and special. Many thanks to Brenda Sue Landsdowne and her creative team at for issuing this exciting challenge!

I've been a jewelry designer on and off for about ten years. My early attempts were pretty, but not satisfying, creatively. I've been drawn to vintage jewelry since I was a girl playing dress up with my best friend at her grandmother's house, where there were lots of dance gowns from the '50s plus plenty of period jewelry. With the encouragement of the B'sue Creative Group on Facebook and B'sue's YouTube videos, I've taken my love of vintage jewelry and created my own brand of upcycled pieces. My philosophy is simple, take something old and discarded and give it new life.

As a part of all this change, I decided to make my business life a little more complicated and change the name of my business from Jewelry by Micheale (yawn) to The Vintage Gem. I'm hoping to make this as seamless a change as possible, except I'm already set up on Twitter, Tumblr, Facebook, and have an Etsy shop-yikes! I'll keep you posted...


  1. Looks really good Michale. I am so nervous about doing a blog. Been out of school way to long to remember the writing skills they tried to teach me....never was real good at it.

  2. Wonderful Blog! I will be right there with you!!!

  3. Awesome first post. Keep em coming. Share your process, your loves, business ideas, your LIFE. Of all those....did you know YOUR LIFE is most important? People want to get to know you.

  4. Congratulations, Michaele. I love your new business name. The name change on Etsy should be seamless - bookmarks and links to your existing shop will automatically point to your new shop. Also, for 30 days there will be an icon next to your new shop name indicating that it changed. Perhaps the other sites work that way, too.

    Good luck!

    1. I should clarify that bookmarks, etc will point to your existing shop since only the name changed.


  5. Micheale, this is a fantastic beginning venture into blogging. I love that you told us a bit about how you started. And your new biz name is awesome!!

  6. Great first post and I am sure the name change will work out smoothly!